# CUPS back on The Rock - Jamaica Observer

> After approximately 11 years of building its reputation on New York’s entertainment scene, CUPS returns to Jamaica for its second staging on the island, bringing its signature immersive experience to Greatness Weekend 2026.

- Published: 2026-09-19T11:02:22.104Z
- Updated: 2026-09-19T11:02:22.104Z
- 1 source
- Topics: Science and technology
- Involves: BOJ Lawn, CUPS, CUPS: Château Blanc, Greatness Weekend, Tamark Bailey, immersive experience, premium blue-and-white, food-inclusive breakfast party

## How it developed

- 2026-09-19T11:02:22.104Z - Jamaica Observer: [CUPS back on The Rock - Jamaica Observer](https://www.jamaicaobserver.com/2026/09/19/cups-back-rock/)

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