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'A face lift once a month': Growing pressure to conform amid the rise of Korea's 'K-Beauty'

In the last ten years, South Korea has established itself as a powerhouse of beauty and cosmetics.

France 24 English2 sources1 min read13 hours agoFiled September 30, 2026

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France 24 FrenchLatestSep 30, 2026, 4:31 PM
Corée du Sud : derrière le succès de la K-Beauty, une forte pression sociale
France 24 EnglishBroke itSep 30, 2026, 11:02 AM
'A face lift once a month': Growing pressure to conform amid the rise of Korea's 'K-Beauty'

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