This book tries to understand why sportspersons make the most popular role models
In South Korea, when the young woman golfer Se-Ri Pak shot to fame in 1998, winning both the United States Open and the Ladies PGA, two of the five major tournaments of international golf, – and that too, in her rookie year – a wave of interest was set in motion.
Scroll1 source1 min readFiled September 21, 2026